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Why You Need To Get Your Business Tactile
With the massive movement to touch screen technology across almost all industries, sectors and verticals, more and more businesses are looking into how solutions such as touch screen tablets, monitors and kiosks can improve their efficiency, customer experience and revenue. In fact, in most cases, it’s not even a question of how anymore. So entrenched is this incredible technology in the professional environment that you’re unlikely to find a single business or retail store without some kind of touch screen technology, whether it functions as a Point Of Sales (POS) system, an electronic and interactive product catalogue or informational display.
Having said this, many businesses still need a little convincing to scrap all of their old, traditional technology and take a leap into the era of touch. To address these concerns and, if you’re a reseller, to help you convince your clients and customers, here’s a list of the key benefits of resilient and easy-to-use touch screen technology:
Perhaps the primary appeal of touch screen technology is the natural and direct interaction it facilitates. It is far simpler to operate and far more intuitive to use than a traditional computer, which requires multiple add-on devices to operate. Speaking of which…
Touch screens provide direct navigation and accessibility through physical touch control, thus eliminating the need for a traditional computer mouse and keyboard. This makes touch screen monitors far more conservative on space and easier to transport, bringing us neatly to our next benefit…
Many industries in which touch screen monitors are most useful are extremely limited on space, such as restaurants, hotels, retails stores and other fast-paced, demanding industries. Not having additional and space-consuming hardware makes touch screen monitors a fantastic space conservative solution for these environments.
A fundamental benefit of touch screen technology is its easy-to-use nature. You point where you want to go and you tap on the application you want to open: it’s intuitive, instinctive and users (the public and staff) can pick up on it quickly meaning faster ROI.
More add-on devices = a greater risk of something going wrong! If your computer’s mouse or keyboard doesn’t function, you simply can’t operate your computer and just think about the fact that keyboards are natural traps for dirt, dust, food and water! Touch screens, on the other hand, tend to have a longer product life than traditional computer monitors and systems because they don’t have as many parts. They’re also fabricated for handling and public use and as such, tend to be more durable and resilient.
Touch screen monitors are operated by your fingers, which is a fantastic improvement upon traditional mouse-operated computers. By tapping on the icons and applications you want to open you can operate the touch screen far faster than you would if you were navigating with a mouse and typing out instructions for the computer to follow. This improved efficiency means that staff members can work faster and process customers quicker, preventing long queues and customer dissatisfaction.
Touch monitors – with their flat and, in many cases, specially water and dust sealed screens – are much easier to clean and sterilize. This is really important in environments such as restaurants, hotels, hospitals and other medical healthcare settings.
Many businesses and establishments make use of self-service touch screen kiosks to accelerate their speed of service. Nowadays, buying movie tickets, accessing account information, paying bills and printing photographs can all be done quickly and efficiently at touch screen kiosks thereby eliminating the need for businesses to hire, train and pay staff members. It also dramatically shortens queue lines.
Business owners, entrepreneurs and resellers are mostly sold on the concept of touch screen technology – especially when you have the world’s industry leaders in medical healthcare, telecommunications, banking, industrial, retail, hospitality and more making full use of the solutions afforded by touch screen manufacturers such as Elo, FEC and more. However, it doesn’t hurt to review the benefits of this revolutionary technology and appreciate how far the industry has come!